Heyyy, Now Here’s a Dumb Fad
Brainstorming roundtable: Exec #1: “Those stupid scooters were a HUGE hit! Who could have possibly seen it coming?” Exec #2: “They took an established but dead fad and put a hip, modern, edgy spin on it!” Exec #3: “How could we possibly follow an act like that?” Exec #1: “Okay okay, see if you can [...]